If you haven't figured it out yet everyday people just aren't that fond of everyday advertising – it's boring. Do you want people to be bored when they think of your product/brand or do you want them to get excited?
Event marketing is all about getting people excited and getting people excited about your product/brand. And there are a number of reasons why event marketing makes that goal easy to accomplish. For one, the people at the event are there for an activity they already love and get excited about. Secondly, the audience is captive with a limited pool of marketing messages around them. This means, you have the opportunity to align your product/brand with an activity they love without having to compete with a ton of other marketing messages – and on top of all that, your message is in front of this audience for a far longer duration than say a magazine advertisement.
Event Marketing Done Right.
Event marketing done right means you stand out during the event – not blend in. We don't offer any bland opportunities that include just a banner placement and honorable mentions – our sponsorship levels are designed to make you an integral part of the event, you stand out, your name/brand is the centerpiece to the event. That's what event marketing should be – loud, bold, and exciting.
The Havasu Half Marathon Advantage
We're not your typical small market half marathon. Instead, we bring big-market events to small markets. Everything we do is modeled after the best-practices in the industry – we don't do what's easy, we do what's right for our participants, spectators, and sponsors – and the results are nothing short of special for everyone involved. From our staging area to the race course - we are constantly making improvements so our races are spectacular and special. And since our events are professionally executed and enjoyed by participants, spectators, and community members at large we provide a limited number of high quality sponsorship and advertising opportunities. |